Comet bluetooth speaker packaging detail with logo photographed by Xavier Wendling
Comet bluetooth speaker packaging detail with logo photographed by Xavier Wendling

Visual identity for the Comet brand

2/12/2019

It's always nice to see our creative work coming to fruition on actual products. Originally designed in the context a daily logo design challenge, my Comet logo now provides visual identity to a real-life client and its range of electronic devices.

I recently received a copy of a bluetooth speaker which was released right in time for this year's holiday season. It made sense to spend some time in the studio and photograph the product and its packaging featuring my logo, as reflected in the following image gallery.

My contribution to the project was really focused on the logo itself with the client taking over from there and bringing its own design team to create secondary marks, all necessary packaging and marketing material.

Feel free to explore further and learn more about my multi-disciplinary creative practice, including in graphic design, illustration and photography and retouching.