MVision Lab project hero image hinting at their innovative anti-fog products
MVision Lab project hero image hinting at their innovative anti-fog products

MVision Lab

Brief

Develop a brand identity. Design the packaging of their upcoming anti-flog cloth product. Create various visual assets for the Amazon store, their e-commerce website and other marketing initiatives. Develop an e-commerce website.

Role

  • Brand Identity
  • Visual Design
  • Packaging
  • Product Design
  • UX/UI
  • Web Development
  • E-commerce

Year

Since 2020

Type

Client (MVision Lab)

Coming soon...

About the client

MVision Lab is a company that creates and markets eye care and eyewear products through innovation and design. I was originally tasked with working on their brand identity and designing the packaging of their first product, an anti-fog cloth.

MVision Lab logo design by Xavier Wendling
MVision Lab logo design by Xavier Wendling

Brand Identity

The design of the logo and the blue-dominated color palette are meant to convey a sense of innovation, but also of trust, safety and dependability.

Dry anti-fog cloth packaging design for MVision Lab
Dry anti-fog cloth packaging design for MVision Lab

Packaging design

Designed the packaging for a dry anti-fog cloth.

MVision Lab magazine ad mockup
MVision Lab magazine ad mockup

Visual assets

To design and produce various assets to be used on the brand's website, as brand collateral and marketing material. An early priority was to support the client's launch campaign and create visual assets for their Amazon storefront.

Web & E-commerce

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